Insights

Expansion & Capacity TSW has recently invested in a new distribution center in Pennsylvania and has a history of acquisitions, signaling ongoing expansion and increased logistics capacity to support larger wholesale and retail networks.

Brand Portfolio With ten sub-brands across luxury and performance segments and several acquisitions including Good Roads, Status Alloys, and Level 8 Motorsports, TSW demonstrates broad product reach that can be leveraged to cross-sell to existing customers and partners.

Professional Racing Heritage A long-standing racing lineage and 50-year track record enhances credibility with high-performance automotive markets, enabling targeted outreach to OEMs, tuners, and motorsport customers seeking proven wheel technology.

Digital & E‑commerce Readiness Adoption of modern tech stack (Adobe Experience Manager, HubSpot, PayPal, Fastly) indicates a robust online presence and marketing automation potential to capture inquiries, nurture leads, and convert B2B and B2C customers.

Financial Scale & Opportunities Revenue in the $10–25M range alongside active growth initiatives and a sizable employee base positions TSW as a mid-market partner with opportunities for channel sales, distribution partnerships, and branded retail collaborations.

Similar companies to TSW Alloy Wheels

TSW Alloy Wheels Tech Stack

TSW Alloy Wheels uses 8 technology products and services including Fastly, Adobe Experience Manager, Swiper, and more. Explore TSW Alloy Wheels's tech stack below.

  • Fastly
    Content Delivery Network
  • Adobe Experience Manager
    Content Management System
  • Swiper
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • Windows Server
    Operating Systems
  • PayPal
    Payment Processing
  • reCAPTCHA
    Security
  • X-Content-Type-Options
    Web & Portal Technology

TSW Alloy Wheels's Email Address Formats

TSW Alloy Wheels uses at least 1 format(s):
TSW Alloy Wheels Email FormatsExamplePercentage
FLast@tsw.comJDoe@tsw.com
96%
LFirst@tsw.comDJohn@tsw.com
4%

Frequently Asked Questions

What is TSW Alloy Wheels's official website and social media links?

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TSW Alloy Wheels's official website is tsw.com and has social profiles on LinkedIn.

How much revenue does TSW Alloy Wheels generate?

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As of July 2026, TSW Alloy Wheels's annual revenue is estimated to be $10M - $25M.

What is TSW Alloy Wheels's NAICS code?

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TSW Alloy Wheels's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does TSW Alloy Wheels have currently?

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As of July 2026, TSW Alloy Wheels has approximately 14 employees across 4 continents, including North AmericaAfricaAsia. Key team members include Owner: J. G.Logistics Credit Manager: L. S.Principal: T. S.. Explore TSW Alloy Wheels's employee directory with LeadIQ.

What industry does TSW Alloy Wheels belong to?

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TSW Alloy Wheels operates in the Motor Vehicle Manufacturing industry.

What technology does TSW Alloy Wheels use?

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TSW Alloy Wheels's tech stack includes FastlyAdobe Experience ManagerSwiperHubSpotWindows ServerPayPalreCAPTCHAX-Content-Type-Options.

What is TSW Alloy Wheels's email format?

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TSW Alloy Wheels's email format typically follows the pattern of FLast@tsw.com. Find more TSW Alloy Wheels email formats with LeadIQ.

When was TSW Alloy Wheels founded?

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TSW Alloy Wheels was founded in 1967.
TSW Alloy Wheels logo

TSW Alloy Wheels

Motor Vehicle ManufacturingCalifornia, United States11-50 Employees

TSW Alloy Wheels is a motor vehicle manufacturing company headquartered in Brea, California, specializing in aftermarket alloy wheels. Founded in the 1960s by former Formula One driver Eddie Keizan, the company has multi-decade experience and is described as one of the oldest players in its market. TSW offers a broad range of wheel products and maintains a large selection of staggered fitments. With a workforce of about 11 to 50 employees, the company manages a portfolio of brands developed in-house and through acquisitions, including Beyern, Black Rhino, Cray, Coventry, Genius, Lumarai, Mandrus, Petrol, Redbourne, and Victor Equipment; it also acquired Good Roads, Status Alloys, Ruff Wheels, Tuff A.T., XO Luxury, and Level 8 Motorsports in 2017. In 2020, TSW purchased an industrial building in Pennsylvania to support distribution, and the company maintains its online presence at tsw.com.

Section iconCompany Overview

Website
tsw.com
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1967
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    TSW Alloy Wheels's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    TSW Alloy Wheels's revenue is estimated to be in the range of $10M - $25M

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