Insights

Strong Customer Loyalty With nearly half of the employees having over ten years of tenure, Turf Star Western demonstrates a highly engaged workforce committed to excellent customer service, indicating a focus on building long-term client relationships ripe for upselling or cross-selling opportunities.

Strategic Partnerships The recent partnership with Insperity for employee benefits and longstanding alliance with The Toro Company highlight avenues for joint marketing initiatives and value-added services that can be leveraged to expand market reach and deepen customer engagement.

Focus on Innovation Operating with advanced technology like Google Cloud and WooCommerce shows a commitment to efficiency and innovative solutions, positioning the company to introduce new, technology-driven turf management products to existing clients and new prospects.

Market Positioning As the leading turf equipment distributor on the west coast, Turf Star Western is well-positioned to capitalize on regional demand for premium outdoor equipment, presenting opportunities to expand into neighboring markets and target related industries such as landscaping and municipal projects.

Revenue Growth Potential With annual revenues estimated between $25 million and $50 million, there is significant growth potential for new product lines, enhanced service offerings, and strategic expansion efforts aimed at increasing market share and generating higher sales volumes.

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Turf Star Western Tech Stack

Turf Star Western uses 8 technology products and services including Hotjar, MySQL, WooCommerce, and more. Explore Turf Star Western's tech stack below.

  • Hotjar
    Analytics
  • MySQL
    Database
  • WooCommerce
    E-commerce
  • Google Cloud
    Infrastructure As A Service
  • yepnope.js
    Javascript Frameworks
  • Swiper
    Javascript Libraries
  • reCAPTCHA
    Security
  • Nginx
    Web Servers

Turf Star Western's Email Address Formats

Turf Star Western uses at least 1 format(s):
Turf Star Western Email FormatsExamplePercentage
First.Last@turfstar.comJohn.Doe@turfstar.com
65%
FirstL@turfstar.comJohnD@turfstar.com
33%
FLast@turfstar.comJDoe@turfstar.com
1%
LastF@turfstar.comDoeJ@turfstar.com
1%

Frequently Asked Questions

Where is Turf Star Western's headquarters located?

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Turf Star Western's main headquarters is located at 855 Beacon Street Brea, California 92821 United States. The company has employees across 2 continents, including North AmericaEurope.

What is Turf Star Western's phone number?

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You can contact Turf Star Western's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Turf Star Western's official website and social media links?

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Turf Star Western's official website is turfstar.com and has social profiles on LinkedIn.

What is Turf Star Western's SIC code NAICS code?

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Turf Star Western's SIC code is 5099 - Durable Goods, Not Elsewhere Classified NAICS code is 333 - Machinery Manufacturing.

How many employees does Turf Star Western have currently?

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As of March 2026, Turf Star Western has approximately 96 employees across 2 continents, including North AmericaEurope. Key team members include Chief Operating Officer: R. J.Vice President Of Information Technology And Business Solutions: T. L.Director Of Warehouse Operations: B. K.. Explore Turf Star Western's employee directory with LeadIQ.

What industry does Turf Star Western belong to?

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Turf Star Western operates in the Machinery Manufacturing industry.

What technology does Turf Star Western use?

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Turf Star Western's tech stack includes HotjarMySQLWooCommerceGoogle Cloudyepnope.jsSwiperreCAPTCHANginx.

What is Turf Star Western's email format?

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Turf Star Western's email format typically follows the pattern of First.Last@turfstar.com. Find more Turf Star Western email formats with LeadIQ.

When was Turf Star Western founded?

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Turf Star Western was founded in 1978.

Turf Star Western

Machinery ManufacturingCalifornia, United States51-200 Employees

Turf Star Western proudly offers a wide range of products across a family of global brands to help golf courses, professional contractors, groundskeepers, government and educational institutions, as well as leading sports venues and historic sites throughout the U.S. west coast and Alaska.

Turf Star Western’s foundation is built on the same foundation in which Toro builds it’s products – Best In Class, Performance, Productivity and Customer Service. The result? A team with incredible talent, dedication and service!

Nearly half of our associates have worked in our organization for over ten years. We’ve created a culture that rewards bright, driven and service-oriented people. We take our work seriously. The success of our business relies on strong relationships. This is about a ‘can do, will do’ attitude and understanding the lifelong value of each customer relationship.

Our Purpose - To help our customers enrich beauty, productivity and sustainability of their turf via innovation and technology.

Our Vision - To be the most trusted leader in solutions for the outdoor environment. Every day. Everywhere.

Our Mission - To deliver superior innovation and to deliver superior customer care.

The Result - We are the premiere turf equipment distributor on the west coast!

Section iconCompany Overview

Headquarters
855 Beacon Street Brea, California 92821 United States
Phone number
SIC Code
5099 - Durable Goods, Not Elsewhere Classified
NAICS Code
333 - Machinery Manufacturing
Founded
1978
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Turf Star Western's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Turf Star Western's revenue is estimated to be in the range of $25M$50M

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