Brand Partnerships UBS Arena hosts a high-volume slate of events each year and already partners with brands like JetBlue and Anthem, making it a strong platform for multi-brand sponsorships, premium hospitality packages, and cross-promotions with airlines, financial services, and consumer brands.

Sustainable Solutions The venue earned TRUE Silver certification for zero waste and has a first zero waste partner, signaling a solid ESG story for sponsors; opportunities exist to offer waste management, recycling, energy efficiency programs, and sustainable event services to brands seeking green credentials.

Local Economic Impact The redevelopment will create thousands of jobs with a strong local-hire component, offering procurement and sponsorship opportunities for local vendors and community programs, helping sponsors demonstrate local impact and support for local supply chains.

Tech Driven Engagement With a tech stack including AWS, iCIMS, Attentive and Asana, UBS Arena can enable data-driven fan marketing and sponsor activations; opportunities exist to offer CRM integrations, targeted campaigns, digital experiences, and analytics partnerships for sponsors seeking measurable ROI.

Strategic Growth Recent and planned partnerships with higher education and major events position UBS Arena for expanded sponsorship and event opportunities, including college programs, regional hockey development, and marquee events that attract media attention and large sponsorship inventories.