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Insights

Market positioning UM operates in the advertising services space with a focus on mobile data solutions and targeted mobile advertising, presenting an opportunity to cross-sell advanced data-driven audience insights and attribution tools to brands seeking granular consumer understanding.

Technology stack Leverage UM's tech footprint including Google Cloud, AWS, Segment, Amplitude, and Google Ads to propose integrated analytics, data processing partnerships, and performance marketing enhancements for Fortune 500 clients seeking scalable data pipelines.

Client profile Serving Fortune 500 retailers, automotive, and entertainment brands suggests opportunities in enterprise-level demand for premium decision science, cross-channel measurement, and creative optimization using real-time signals.

Innovation accolades UM’s recognition as a pioneer and industry awards can be used to build trust with prospective clients, positioning a value proposition around industry leadership, innovative capabilities, and a proven track record.

Growth potential With a mid-size footprint and a broad product suite handling billions of signals daily, there is potential to upsell expanded data services, programmatic ad solutions, and global expansion support to existing accounts and new marquee brands.

Similar companies to UM

UM Tech Stack

UM uses 8 technology products and services including Google Ads, Amplitude, Amazon Web Services, and more. Explore UM's tech stack below.

Media & News

UM's Email Address Formats

UM uses at least 4 email formats:
UM Email FormatsExamplePercentage
First.Last@ubermedia.comJohn.Doe@ubermedia.com
34%
FLast@ubermedia.comJDoe@ubermedia.com
28%
First-Last@ubermedia.comJohn-Doe@ubermedia.com
23%
First@ubermedia.comJohn@ubermedia.com
15%

Frequently Asked Questions

What is UM's phone number?

Minus sign iconPlus sign icon You can contact UM's main corporate office by phone at
+1-626-229-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is UM's stock symbol?

Minus sign iconPlus sign iconUM is a publicly traded company; the company's stock symbol is UMH.

What is UM's official website and social media links?

Minus sign iconPlus sign iconUM's official website is um.co and has social profiles on LinkedIn.

How much revenue does UM generate?

Minus sign iconPlus sign icon As of October 2026, UM's annual revenue is estimated to be $10M - $25M.

What is UM's SIC code and NAICS code?

Minus sign iconPlus sign iconUM's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does UM have currently?

Minus sign iconPlus sign iconAs of October 2026, UM has approximately 169 employees across 4 continents, including North America, Asia and Europe. Key team members include Director Finance: C. S., Sales Manager: B. C. and Sr. Channel Marketing Manager: J. A. Explore UM's employee directory with LeadIQ.

What industry does UM belong to?

Minus sign iconPlus sign iconUM operates in the Advertising Services industry.

What technology does UM use?

Minus sign iconPlus sign iconUM's tech stack includes Google Ads, Amplitude, Amazon Web Services, Segment, WooCommerce, Google Cloud, Heap and WP Engine.

What is UM's email format?

Minus sign iconPlus sign iconUM's email format typically follows the pattern of First.Last@ubermedia.com. Find more UM email formats with LeadIQ.

How much funding has UM raised to date?

Minus sign iconPlus sign icon As of October 2026, UM has raised $35M in funding. The last funding round occurred on May 05, 2014.

When was UM founded?

Minus sign iconPlus sign iconUM was founded in 2010.
UM logo

UM

Advertising ServicesCalifornia, United States51-200 Employees

UM is a mid-sized advertising services firm based in Pasadena, California. It provides mobile data solutions through a diverse suite of products that process billions of social, demographic, and location signals each day. Firms in the retail, automotive, and entertainment sectors, including Fortune 500 clients, rely on UM to help understand and influence contemporary consumers through a data-driven approach to business decisions.

The company operates in the advertising services industry and is recognized as a pioneer in targeted mobile advertising. Its work has earned industry acknowledgment from outlets such as Fast Company, The Wall Street Journal, Entrepreneur Magazine, and Advertising Age.

Section iconCompany Overview

Phone number
+1-626-229-****
Website
um.co
SIC Code
8742 - Management Consulting Services
Stock Symbol
UMH
NAICS Code
541613 - Marketing Consulting Services
Founded
2010
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $35M

    UM has raised a total of $35M of funding over 5 rounds. Their latest funding round was raised on May 05, 2014 as a Venture Round.

  • $10M - $25M

    UM's revenue is estimated to be in the range of $10M - $25M

Company Leadership

  • Director Finance at UM
    C. S.
    Director Finance
    Mobile Phone
  • Sales Manager at UM
    B. C.
    Sales Manager
    Mobile Phone
  • Sr. Channel Marketing Manager at UM
    J. A.
    Sr. Channel Marketing Manager
    Mobile Phone
  • Webnerd at UM
    L. D.
    Webnerd
    Mobile Phone
  • Marketing Intern at UM
    K. P.
    Marketing Intern
    Mobile Phone

Employee Directory

  • Associate at UM
    S. H.
    Associate
    Mobile Phone
  • Promotor at UM
    P. N.
    Promotor
    Mobile Phone

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