Unforgettable.org

Wellness and Fitness ServicesEngland, United Kingdom2-10 Employees

Unforgettable.org operates in the wellness and fitness services sector with a focus on dementia-related products and support. Based in London, England, the organization positions itself as a leading global destination for dementia products and services, aiming to improve the lives of those affected by dementia and to expand access through a broad online marketplace of more than 1,000 items. Its customer base includes individuals living with dementia, caregivers, and related health and retail partners, addressing everyday tasks and quality of life challenges by offering specialized products and services, with a notable partnership enabling dementia products to reach high street shoppers.

As a B Corp, the organization emphasizes social impact within its business model, and its operations reflect an intent to be a comprehensive online resource and marketplace for dementia-related needs. The company highlights its presence as the most visited dementia product specialist online and notes collaboration with Lloyds Pharmacy to increase product visibility and access. A recent development noted in public sources is a significant investment round led by McKesson Ventures, underscoring its growth trajectory within the dementia-focused care landscape.

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