Digital Engagement Unity Finance's launch of a USSD mobile application on *414# demonstrates a focus on digital channels to improve customer access and service delivery, presenting an opportunity to upsell mobile banking solutions or digital payment services.

Affordable Personal Finance The company's commitment to offering affordable and tailored financial products for individuals in formal employment indicates potential for expanding into related personal finance solutions such as savings plans, microloans, or insurance products.

Branch Network Presence With 13 branches nationwide, Unity Finance has established a broad physical presence that can support in-branch sales campaigns or localized financial literacy initiatives to promote new products and increase customer engagement.

Tech Stack Utilization Utilizing modern technologies like MySQL, jQuery, and SEO tools suggests a digitally savvy approach, which can be leveraged to develop and promote online financial services, analytics platforms, or targeted marketing campaigns.

Growth and Revenue Generating between 10M and 25M in revenue with 201-500 employees indicates a solid growth trajectory, providing opportunities to introduce advanced financial services, credit offerings, or partnership solutions to accelerate expansion.