Film & TV Growth UAA recently named Kya McCullum as head of Film & TV, signaling a strategic push into media. This creates a near-term sales opportunity to partner with production companies, studios and streaming platforms seeking high-profile talent and turnkey casting support. Propose end-to-end representation and on-set coordination to capitalize on this momentum.

Casino Expansion The West Coast casino division has shown growth and leadership changes that signal ongoing expansion. Target casinos, resort properties and live event programmers in need of curated talent rosters and flexible booking options. Position UAA as a one-stop partner for entertainment planning across gaming venues.

Family Market A dedicated family entertainment division is expanding UAA's reach into kid and family friendly programming. Potential clients include theme parks, museums, schools and family venues seeking safe, engaging performances. Offer a roster of suitable acts and modular packages tailored to family audiences.

Digital & Content UAA uses a modern tech stack including Google Analytics and YouTube for promotion. Leverage these assets by offering enhanced digital marketing services, creator-led content partnerships and analytics dashboards to boost bookings and audience reach. Propose joint marketing programs with artists and venues to drive exposure and revenue.

Global Network With a long established NYC hub and worldwide relationships, UAA can facilitate international tours, cross-border collaborations and festival bookings. Target global brands, event organizers and festivals seeking experienced representation with a proven track record. Frame partnerships as scalable, reliable access to top talent across markets.