Enrollment Strategy Prospective leadership transition at the top (President Schmoke planning retirement) may prompt strategic communications and rebranding efforts to stabilize enrollments. Propose targeted enrollment campaigns and partnerships with business schools to capture interest from prospective students and alumni networks during leadership changes.

Digital Transformation Active use of a broad tech stack (Adobe, Power BI, Azure, Zoom, Google Workspace) suggests openness to tech-enabled learning and operations. Offer analytics, data visualization, and collaboration tools to optimize student outcomes, enrollment analytics, and administrative efficiency.

Strategic Partnerships Recent collaborations and joint MBA program with USMD and focus on expanding regional programs indicate appetite for partnerships. Pitch co-branded programs, executive education, and transfer or articulation agreements to extend reach and diversify revenue streams.

Veterans & Public Service Recognized for veteran-focused initiatives and national rankings in public/private service areas. Present tailored veteran-student programs, scholarships, and career pipelines with partner organizations to strengthen market position and drive enrollments from military communities.

Compliance & Risk Past concerns around Islamophobic discrimination allegations highlight reputational and governance risk. Recommend offering robust DEI training, independent investigations, and transparent reporting services to reassure stakeholders and protect brand integrity while exploring growth initiatives.