Expanding Research Funding The university has recently received approximately $659,000 in funding from the Freshwater Collaborative of Wisconsin, indicating a growing emphasis on research and training initiatives. This presents opportunities to offer advanced research technology, laboratory solutions, or academic partnerships to support their expanding research portfolio.

Partnership Initiatives UW-Green Bay is actively forming collaborations with regional organizations such as Brown County and the Green Bay Blizzard, showcasing openness to strategic partnerships. This trend suggests potential for vendors to engage through community programs, sponsorships, or co-branded events aimed at increasing university visibility and engagement.

Technology Adoption The university’s tech stack includes industry-standard tools like Microsoft SQL Server, Autodesk Revit, and VMware, highlighting a focus on digital infrastructure and modern technology. Sales opportunities exist for enterprise software solutions, cloud services, or IT infrastructure enhancements to support their educational and research goals.

Student Engagement & Events UW-Green Bay hosts various events such as commencement ceremonies, awareness nights, and sports partnerships, demonstrating an active effort to foster student engagement and community involvement. Offering event management solutions, sponsorships, or student-centric digital platforms could align well with their outreach initiatives.

Growth & Market Position As Wisconsin’s fastest-growing university with a student body of over 10,000 and revenues between $50 million and $100 million, UW-Green Bay presents a robust and expanding market segment. Opportunities for B2B sales include educational technology, consulting services, and customized training programs tailored to support their growth trajectory.