AI powered fertility Leverage Univfy's AI and ML platform to position as a scalable, data-driven fertility benefit solution for employers and payers seeking to improve IVF outcomes while controlling costs.

Affordability enablement Explore partnerships with Univfy to integrate fertility financing options (as seen with BBVA collaboration) into employer or insurer benefit suites, opening a channel for quick approvals and increased treatment uptake.

Provider growth Target fertility clinics and hospitals seeking growth in patient volume and value-based offerings; Univfy’s model emphasizes improving provider growth and patient access, presenting a co-sell opportunity with health systems expanding IVF services.

Recognition and trust Utilize Univfy’s awards and industry recognition to build credibility with potential customers, agents, and benefits brokers looking for proven digital health solutions in fertility care.

Market expansion Position Univfy as a bridge to broader fertility access; identify health plans and employer groups with high demand for IVF solutions and near-term budget cycles for benefit updates, aligning with their funding and implementation timelines.