Regional Growth Focus As a regional destination marketing organization with a revenue between 25 million to 50 million dollars, the Council Bluffs Convention & Visitors Bureau is actively investing in collaborative sales and marketing efforts to boost local tourism, presenting opportunities for partnerships with travel, hospitality, and event management service providers.

Sustainable Destination Development The company's emphasis on sustainable placemaking initiatives indicates a potential for collaboration with eco-friendly brands and service providers that align with their focus on enhancing quality of life and destination appeal through sustainable practices.

Digital Marketing Engagement Utilizing a tech stack including Google Ads, AppNexus, and YouTube suggests a strong digital presence, offering opportunities to engage with the bureau through targeted advertising, content marketing, and social media campaigns tailored to attract more visitors and event organizers.

Local Collaboration Opportunities With a small team of 2-10 employees dedicated to destination advocacy and placemaking, there is potential for service providers to partner with them on community engagement initiatives, grassroots marketing, or event sponsorships to enhance regional tourism efforts.

Market Positioning Positioned alongside similar organizations like Visit Omaha and Kansas City, the CBCVB has room to expand its market influence, which opens avenues for vendors offering innovative tourism solutions, event technology, or experience development aimed at differentiating the region.