UpLaunch Email Format
Computer SoftwareMaryland, United States11-50 Employees
UpLaunch is a software platform based in Frederick, Maryland, that provides a customer relationship management and marketing automation solution designed specifically for gym owners. The product aims to streamline the client experience by offering battle-tested strategies and content that can be quickly deployed, enabling gym operators to manage member engagement and marketing efforts from a single system. The company targets owners of affiliate and boutique gyms, addressing needs around member management and growth through turnkey tools. Positioned within the software development sector, UpLaunch emphasizes its origin of being built by gym owners for gym owners, conveying a focus on practical, industry-specific workflows. A notable development in its history is its acquisition by Daxko in early 2020, reflecting a broader consolidation within the fitness-focused software space. The operation is based in the United States in the Frederick region, and it serves a market of small to mid-sized fitness businesses seeking streamlined, integrated CRM and marketing capabilities.