School Access Push Leverage the nationwide Soccer at Schools initiative to offer end-to-end school programs: equipment, coaching education, and digital learning via Bridge LMS. Target partnerships with regional suppliers and national sponsors, and provide analytics and reporting to track adoption and impact.

Venue and Fan Experience With new facilities in Atlanta and Venice Beach, there is strong potential for stadium technology, event operations, and sponsorship activations. Offer venue Wi-Fi, streaming workflows, security, CRM integration for fan apps, and data analytics to optimize on-site experiences and partner activations.

Digital Merchandising US Soccer's fashion and culture collaborations plus YouTube presence create opportunities for licensed merchandising, e-commerce platforms, and influencer-driven campaigns. Propose end-to-end merch licensing, product lifecycle management, and digital storefronts integrated with content channels to monetize fan passion.

CRM and Data Strategy Current tech stack includes Salesforce Service Cloud, Bridge LMS, and Tealium; there is a clear fit for CRM, marketing automation, and data orchestration services across the federation, clubs, and partners. Offer managed CRM optimization, omnichannel customer service, data unification, and loyalty program design to enhance member and sponsor engagement.

Sponsorship Activation Active sponsorships and partnerships (Bank of America, EQL Games) and a high-profile World Cup footprint imply strong activation opportunities. Provide sponsorship strategy, rights management, experiential campaigns, and licensing for apparel and collectibles across national and local markets.