Strategic Partners Leverage US Vision's multi-retail presence in department stores and freestanding locations to cross-sell bundled eye care services, designer eyewear, and contact lenses to Foot Traffic across JCPenney, Meijer, Boscov's, AAFES, and standalone Forward Vision stores.

Managed Care Target the managed vision care segment that US Vision has been servicing since 1991 by offering expanded provider networks, faster claims processing, and exclusive frame lines that align with plan benefits to drive higher enrollment and loyalty.

IT Modernization Offer data-security and modernization services to address past third-party breach concerns, while proposing integrated ERP/commerce enhancements (SAP, Shopify, Google Cloud) to improve inventory visibility, online-offline shopping experiences, and cybersecurity posture.

Growth Enablement Capitalize on leadership changes like the new General Manager to present sales plays around strategic store-level performance improvements, private-label expansion, and exclusive frame partnerships that boost store-level profitability.

Data-Driven Loyalty Propose a loyalty and CRM upgrade leveraging Microsoft 365, Active Directory, Box, and cloud analytics to enhance member engagement, targeted promotions, and retention across 240 locations and the Forward Vision network.