Strong Industry Presence USI Affinity's extensive client base of over 400 associations and more than 20 million members demonstrates significant market penetration, indicating considerable opportunities to offer tailored insurance solutions to large, member-driven organizations.

Recognition and Awards Consistent recognition as a top insurance employer and ranking within the top 50 large organizations highlights USI's reputation and stability, making it a trusted partner for expanding insurance and risk management services to related sectors.

Recent Growth Moves The acquisition of Rogers Insurance Center in 2025 signifies ongoing expansion and diversification, positioning USI to penetrate new geographic markets and offer comprehensive insurance services to new client segments.

Innovative Technology Stack Utilizing multiple technological tools like Benefitpoint and EPiServer suggests a strong digital infrastructure that can be leveraged to offer enhanced, efficient insurance management solutions and open doors for technology partnerships.

Market Leadership and Recognition Repeated high rankings in industry lists reflect USI’s leadership position in the insurance brokerage space, presenting opportunities to position complementary financial services, risk management offerings, or specialized insurance products to continue capitalizing on its industry prominence.