Acquisition Potential Valassis Digital was acquired by Harland Clarke Corp., indicating a potential interest in expanding services through acquisitions. This presents an opportunity for partnerships or collaborations with companies looking to enhance their marketing technology offerings.

Award Recognition Being recognized as the 2021 Marketing Vendor of the Year at the OnCon Icon Awards showcases Valassis Digital's strong industry reputation. Leveraging this recognition in sales pitches can help build credibility and trust with potential clients seeking innovative marketing solutions.

Innovative Solutions Valassis Digital's launch of proprietary consumer research, Illumis platform, and impactful insights demonstrate a commitment to innovation. Highlighting these unique solutions in sales conversations can attract clients looking for cutting-edge marketing technologies.

Omnichannel Marketing Support The introduction of Checkout Coupons solution signifies Valassis Digital's focus on supporting omnichannel marketing strategies. This presents a sales opportunity to engage with businesses seeking cohesive and integrated marketing solutions across various channels.

Data-Driven Marketing Valassis Digital's Consumer Graph insights offer valuable data-driven marketing strategies during the COVID-19 crisis. Positioning these insights as tools to reach and engage consumers effectively can attract companies looking to adapt their marketing approaches in response to market challenges.