Varsity Spirit

Retail Apparel and FashionTennessee, United States1001-5000 Employees

Varsity Spirit is a Memphis, Tennessee-based division of Varsity Brands that provides apparel and programs for cheerleading, dance teams, and bands, along with camps, competitions, and yearbooks. The company serves more than a million athletes annually and emphasizes safety, entertainment, and leadership in school settings. It employs approximately 1,001 to 5,000 people. Its history dates to 1974, when it began focusing on celebrating school spirit through its brands. In March 2026, Varsity Spirit launched the Small Gym Summit Championship, an end of season event for U.S. all star cheer gyms with 60 or fewer elite athletes.

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