Enrollment Optimization HubSpot is already used for outreach, presenting an opportunity to optimize the admissions funnel with tailored nurture sequences, lead scoring, and performance dashboards to improve inquiries, campus visits, and applications.

Analytics Optimization A multi-channel stack including Google Analytics, Google Tag Manager, Adobe, Facebook, and advertising platforms offers the chance to implement a unified analytics strategy, cross-channel attribution, and automated reporting to demonstrate marketing ROI.

Athletics Growth Recent athletic coaching hires indicate expanding sports offerings; there is room to partner on athletic gear, training programs, scheduling and performance analytics, and targeted marketing materials to attract families seeking strong athletics.

Fundraising Growth As a small independent school, donor engagement and campaign management are critical; a donor management solution with automation and alumni outreach integrated into the existing CRM could boost giving and long-term support.

Tech Modernization The current tech stack shows signs of legacy components; offering modernization services such as frontend migration, integration work, security reviews, and staff training can improve efficiency and reduce risk.