Vestcom
Advertising ServicesArkansas, United States501-1000 Employees
Vestcom provides data-driven in-store media solutions for retailers and consumer packaged goods companies, delivering content in both print and digital formats at the shelf edge. By integrating data with targeted messaging, its offerings help maintain pricing accuracy, engage shoppers at the point of purchase, and support store teams in day-to-day operations. The company's retail network spans more than 60,000 stores, and more than 800 brands rely on Vestcom as their in-store media partner. Based in Little Rock, Arkansas, Vestcom operates as a standalone business unit within Avery Dennison, a global materials science and digital identification solutions company. It positions itself within the advertising services landscape as a technology-enabled provider of shelf-edge media that connects brands with shoppers at the critical moment of purchase. In 2021, Vestcom became part of Avery Dennison, and in 2023 the company appointed a Senior Vice President and General Manager of CPG and Retail Media Solutions to lead its shelf-edge initiatives.
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