Content Differentiation Viewster's appointment of Robert Franke as director of contents and productions signals a focus on reshaping the company's offering to stand out from competitors. This presents an opportunity for collaborative content partnerships to enhance the platform's unique value proposition.
Global Expansion The launch of Omakase in the United States, Canada, and the United Kingdom showcases Viewster's ability to expand its services internationally. Sales teams can leverage this successful expansion as a case study to pitch partnership opportunities in new markets.
Niche Audience Engagement Viewster's specialization in anime, gaming, and pop-culture content caters to a passionate and niche audience. Sales representatives can target brands looking to engage with this demographic through targeted advertising, sponsorships, or co-promotional opportunities.
Cross-Platform Accessibility As Viewster allows free streaming across major devices and has a strong social media presence, sales professionals can highlight the platform's extensive reach to attract potential advertisers seeking to connect with a diverse online audience. Offering customized ad packages could lead to fruitful partnerships.
Competitive Analysis By understanding and showcasing the competitive landscape where Viewster operates alongside companies like Funimation, Hulu, Tubi, and Netflix, sales teams can tailor their pitches to highlight Viewster's unique selling points and provide comparative insights to potential partners looking for distinct advertising or content distribution strategies.