Tenant diversification Target expansion services for non-residential real estate tenants in the winery and hospitality sectors, leveraging Villa Toscano Winery’s location and existing leasing focus to cross-sell premium space, event venues, or tasting room experiences to neighboring businesses in the Shenandoah Valley region.

Wine industry synergies Leverage connections with winemakers and vineyard operators to offer bundled commercial real estate solutions paired with branding, direct-to-consumer storefronts, or membership club spaces that align with winery operations and visitor traffic.

Digital enablement Present digital marketing and property management enhancements (WordPress WooCommerce, Fullstory, New Relic) as value-adds to attract tenants in the beverage and agritourism sectors, emphasizing online leasing, virtual tours, and performance analytics.

SMB growth focus With a revenue range of one to ten million and a mid-size employee base, position flexible leasing options, short-term renewal incentives, and scalable spaces to attract growing regional businesses seeking showroom or distribution centers.

Strategic partnerships Identify collaboration opportunities with similar regional players (based on peer profiles) to co-market properties, share best practices in leasing to small wineries and niche food/beverage operators, and co-develop attractively priced campaigns to increase occupancy.