Virtual DBS

Advertising ServicesRhode Island, United States2-10 Employees

Virtual DBS operates in the advertising services sector, delivering digital and database marketing resources from a cloud-based data center. Its offerings aim to enhance the response performance of targeted online and offline campaigns in a cost-effective and faster manner than traditional service providers. The company provides a comprehensive Marketing Universe—a data repository containing U.S. business and consumer records with contact details and a range of demographic, lifestyle, social, and firmographic attributes—usable for list building or augmenting existing customer and prospect files. Predictive analytics are used to analyze demographics and buying behaviors across customer groups to identify prospects most likely to respond or convert, supporting more profitable targeting. Additionally, Virtual DBS provides data dashboards, list-and-extract capabilities, and automated data integration tools, with a campaign management system integrated into its data delivery platform. The business serves B2B and B2C marketing applications and markets its services from Rhode Island, maintaining a small team and focusing on delivering data-driven marketing support through its cloud-based infrastructure.

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