Niche Market Focus Vision Insights expertly caters to the sports and entertainment marketing sectors, providing tailored platforms that address the specific needs of marketing professionals in these dynamic industries, which presents opportunities for specialized solutions.

Growing Revenue With an estimated revenue between 1 million and 10 million dollars, the company demonstrates solid market traction, signaling potential for upselling advanced analytics or expanded services to enhance their growth trajectory.

Tech-Driven Approach Utilizing a diverse tech stack including Google Analytics and Open Graph, Vision Insights values data-driven insights, indicating opportunities to offer enhanced analytics tools or integrations to optimize their fan understanding capabilities.

Emerging Size & Scale As a small team of 11-50 employees based in New York, the company is poised for targeted enterprise solutions, scalable tools, or partnership programs to support their expansion efforts in the competitive research services industry.

Market Differentiation Focusing on the complexities of sports and entertainment marketing, Vision Insights's specialized positioning suggests potential in providing unique, tailored marketing intelligence solutions that stand out in a crowded research services landscape.