Brand Partnerships Visit Bend actively promotes Bend’s brand image and economy throughcollaboration with local businesses and cultural initiatives. This presents an opportunity to pitch co-branded marketing programs, sponsorships, and joint campaigns with aligned tourism, hospitality, and outdoor recreation partners.

Sustainability Focus Recognition as a Leave No Trace Partner of the Year and ongoing sustainable initiatives indicate a strong emphasis on responsible tourism. Sales opportunities exist in eco-friendly experiences, sustainable event sponsorships, and technology solutions that track and report environmental impact.

Leadership Change New CEO appointment signals potential strategic shifts and openness to new vendor partnerships. Proactive outreach could align value propositions with updated goals, digital marketing investments, and scalable services for growth in regional tourism.

Tech Stack Insight Current tools include analytics, cloud services, and ad tech platforms. This suggests opportunities for advanced marketing analytics, CRM enhancements, data-driven audience segmentation, and website optimization services to boost visitor engagement and conversion.

Community Programs Longstanding initiatives like Bend Ale Trail and Visit Like a Local indicate a proven model for experiential tourism campaigns. Potential sales avenues include program expansions, multi-location sponsorships, geotagged content campaigns, and tourism-focused loyalty or passport-style offerings.