Visit Sun Valley Email Format
Marketing and AdvertisingIdaho, United States2-10 Employees
Visit Sun Valley, operating as the Sun Valley Marketing Alliance, serves as the destination marketing organization for the Sun Valley region in south-central Idaho. Based in Ketchum, Idaho, it functions as a small organization within the Advertising Services sector, focused on promoting the destination to potential visitors. The area is described as a four-season outdoor locale with cultural offerings and a heritage tied to one of the nation’s first destination ski resorts, reflecting mountain heritage and down-to-earth appeal. Its work targets travelers and tourism-related businesses by promoting lodging, dining, events, shopping, and recreational activities to raise awareness and drive visitation. A notable development in its activity is a 2022 partnership with Flipboard to increase visibility of its IKON Pass status and encourage exploration of the resort for the 2022-23 season.