Premium Multi Modality Position VIVE Float Studio as a premium, multi-modality wellness destination and pursue partnerships with local corporates, sports teams, gyms, clinics, and spas to offer bundled recovery experiences combining float, cryo, infrared, VAT and Halo therapies.

Cross-Sell Memberships Create flexible membership and bundle options that grant access across all modalities to boost average order value and retention, supported by a simple CRM-driven lifecycle with onboarding, re-engagement, and seasonal promotions.

Digital Enablement Enhance the current tech stack with a CRM and online booking/marketing automation to capture leads, track modality demand, and measure campaign ROI; invest in targeted local marketing and referral programs to attract Cherry Creek clients.

Equipment Partnerships Target equipment vendors and service providers for supply, maintenance, and potential upgrades to ensure uptime of high-end modalities, while offering training and safety compliance services to staff.

Local Expansion Evaluate nearby upscale markets for expansion or franchising, leveraging partnerships with hotels, property managers, and fitness centers; develop a phased growth plan and capital package to attract investors or lenders.