Community Engagement Target organizations and event organizers connected to veterans and aging communities, highlighting VNA Hospice NWI’s We Honor Veterans program, stand-down events, and memorial initiatives as entry points for partnerships, fundraising collaborations, and donor relations.

Services Expansion Leverage the breadth of offerings beyond hospice care, including palliative care, Meals on Wheels, medical alert systems, grief support, and youth grief programs, to cross-sell complementary services to healthcare systems, senior care networks, and social service agencies.

Technology Stack Position their digital capabilities and partner-friendly platforms (iCIMS for hiring, Mailchimp for communications, Joomla and Microsoft 365 for operations) to propose scalable technology integrations, CRM enhancements, or caregiver/senior engagement portals for potential buyers.

Funding and Scale With revenue in the low to mid millions and a lean employee base, target mid-market healthcare providers and nonprofit health networks seeking cost-effective palliative and hospice solutions, highlighting agility, community programs, and potential for collaborative fundraising.

Strategic Partnerships Explore collaborations with local foundations, breweries for fundraising events, and community groups to co-host programs, expanding brand reach and creating joint sponsorship or grant opportunities that align with veterans and aging populations.