Insights

Exclusive Lines VR Food Equipment is the exclusive North American distributor for Bertocchi and Astepo (Alfa Laval) product lines, offering a compelling cross-sell to processors already using or evaluating these brands. This positions sales teams to upsell comprehensive processing solutions and to target facilities seeking reliable, single-source equipment partnerships.

Pilot Facility Advantage The company’s R&D pilot plant provides hands-on product testing, process design/layout, and vendor inventory access. Leverage this to win pilot projects with fruit and vegetable processors exploring process upgrades, scale-ups, or new product lines, shortening sales cycles.

End-to-End Capabilities With equipment across processing stages—peeling, slicing, freezing, aseptic filling, inspection—VRF can offer integrated line solutions from multiple manufacturers. This enables bundled proposals to mid-market processors seeking turnkey installations.

US Market Growth Serving the USA with a multi-million revenue profile and a lean team, the company is positioned to scale through channel partnerships, service agreements, and expanded capacity for high-demand fruit and vegetable processing equipment.

Digital Marketing Edge Current tech stack (WordPress, Shopify, SEO tools) can be leveraged to drive inbound inquiries for pilots and equipment sales, while targeted content on automation, cost-savings, and sanitation can attract processors evaluating upgrades.

VR Food Equipment, Inc. Tech Stack

VR Food Equipment, Inc. uses 8 technology products and services including WordPress, MySQL, Shopify, and more. Explore VR Food Equipment, Inc.'s tech stack below.

  • WordPress
    Content Management System
  • MySQL
    Database
  • Shopify
    E-commerce
  • Ubuntu
    Operating Systems
  • Yoast SEO
    Search Engines
  • reCAPTCHA
    Security
  • X-Content-Type-Options
    Web & Portal Technology
  • Google Search Console
    Web Analytics

Media & News

VR Food Equipment, Inc.'s Email Address Formats

VR Food Equipment, Inc. uses at least 1 format(s):
VR Food Equipment, Inc. Email FormatsExamplePercentage
First@vrfoodequipment.comJohn@vrfoodequipment.com
86%
FLast@vrfoodequipment.comJDoe@vrfoodequipment.com
14%

Frequently Asked Questions

Where is VR Food Equipment, Inc.'s headquarters located?

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VR Food Equipment, Inc.'s main headquarters is located at 5801 County Road 41 Farmington, New York 14425 United States. The company has employees across 3 continents, including North AmericaAsiaSouth America.

What is VR Food Equipment, Inc.'s phone number?

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You can contact VR Food Equipment, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is VR Food Equipment, Inc.'s official website and social media links?

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VR Food Equipment, Inc.'s official website is vrfoodequipment.com and has social profiles on LinkedIn.

What is VR Food Equipment, Inc.'s NAICS code?

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VR Food Equipment, Inc.'s NAICS code is 311 - Food Manufacturing.

How many employees does VR Food Equipment, Inc. have currently?

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As of June 2026, VR Food Equipment, Inc. has approximately 10 employees across 3 continents, including North AmericaAsiaSouth America. Key team members include Owner: S. V.Controller: F. S.Marketing & Sales Manager: M. M.. Explore VR Food Equipment, Inc.'s employee directory with LeadIQ.

What industry does VR Food Equipment, Inc. belong to?

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VR Food Equipment, Inc. operates in the Food and Beverage Manufacturing industry.

What technology does VR Food Equipment, Inc. use?

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VR Food Equipment, Inc.'s tech stack includes WordPressMySQLShopifyUbuntuYoast SEOreCAPTCHAX-Content-Type-OptionsGoogle Search Console.

What is VR Food Equipment, Inc.'s email format?

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VR Food Equipment, Inc.'s email format typically follows the pattern of First@vrfoodequipment.com. Find more VR Food Equipment, Inc. email formats with LeadIQ.

When was VR Food Equipment, Inc. founded?

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VR Food Equipment, Inc. was founded in 1986.
VR Food Equipment, Inc. logo

VR Food Equipment, Inc.

Food and Beverage ManufacturingNew York, United States2-10 Employees

VR Food Equipment, Inc. is a company in the Food and Beverage Manufacturing industry, located at 5801 County Road 41 in Farmington, New York 14425, United States. It was founded in 1987 by Steve Von Rhedey to meet the food processing needs of fruit and vegetable processors across the United States, and it has grown into a multi-million dollar business. The company offers an R&D pilot plant facility for product testing, equipment design and layout, and vendor inventory, supporting its services in equipment supply and process development. VR Food Equipment, Inc. is the exclusive North American distributor for Bertocchi and Astepo (Alfa Laval) product lines, and it serves as a USA distributor for ABL Fruit Machinery, PiGo, and FIC (Food Instrument Corporation). The firm provides fluid processing systems, ranging from pilot-scale applications to large commercial systems, alongside its focus on food processing equipment distribution.

Section iconCompany Overview

Headquarters
5801 County Road 41 Farmington, New York 14425 United States
Phone number
NAICS Code
311 - Food Manufacturing
Founded
1986
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    VR Food Equipment, Inc.'s revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    VR Food Equipment, Inc.'s revenue is estimated to be in the range of $1M$10M

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