Insights

Merger Opportunities Waddell & Reed recently merged with LPL Financial, opening potential sales opportunities for cross-selling financial services and solutions to the expanded client base resulting from the merger.

Technology Integration With a tech stack that includes tools like MetricStream, Microsoft Visual Studio, and Python, there is an opportunity to offer technology integration services to streamline operations and enhance efficiency for Waddell & Reed's newly integrated operations post-acquisition.

Client Expansion Recent client wins, like the signing of Atlanta.com, present sales opportunities to further expand Waddell & Reed's clientele. Leveraging these successes can help attract new clients and grow revenue streams.

Financial Services Solutions Given its acquisition by Macquarie Capital and subsequent partnerships, Waddell & Reed is in a position to offer enhanced financial services solutions with a focus on wealth management, retirement planning, and asset management. Sales professionals can capitalize on these capabilities to win new business.

Competitive Positioning Understanding the competitive landscape with similar companies such as Steward Partners and Hightower Advisors can provide insights into market positioning and differentiation strategies. Leveraging this knowledge can help tailor sales strategies to highlight Waddell & Reed's unique value proposition.

Waddell & Reed Tech Stack

Waddell & Reed uses 8 technology products and services including MetricStream, Microsoft Visual Studio, D3.js, and more. Explore Waddell & Reed's tech stack below.

  • MetricStream
    Accounting And Finance
  • Microsoft Visual Studio
    Development
  • D3.js
    Javascript Graphics
  • NVD3
    Javascript Graphics
  • Adobe Captivate
    Miscellaneous
  • Microsoft
    Miscellaneous
  • Python
    Programming Languages
  • AddThis
    Widgets

Waddell & Reed's Email Address Formats

Waddell & Reed uses at least 1 format(s):
Waddell & Reed Email FormatsExamplePercentage
FLast@waddell.comJDoe@waddell.com
88%
First.Last@waddell.comJohn.Doe@waddell.com
9%
FirstLast@waddell.comJohnDoe@waddell.com
2%
First_Last@waddell.comJohn_Doe@waddell.com
1%

Frequently Asked Questions

Where is Waddell & Reed's headquarters located?

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Waddell & Reed's main headquarters is located at 6300 Lamar Avenue Shawnee Mission, KS, US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Waddell & Reed's phone number?

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You can contact Waddell & Reed's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Waddell & Reed's stock symbol?

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Waddell & Reed is a publicly traded company; the company's stock symbol is WDR.

What is Waddell & Reed's official website and social media links?

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Waddell & Reed's official website is waddell.com and has social profiles on LinkedIn.

How much revenue does Waddell & Reed generate?

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As of January 2025, Waddell & Reed's annual revenue reached $5B.

What is Waddell & Reed's NAICS code?

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Waddell & Reed's NAICS code is 52 - Finance and Insurance.

How many employees does Waddell & Reed have currently?

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As of January 2025, Waddell & Reed has approximately 1.2K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: D. B.Chief Executive Officer: H. S.Chief Operating Officer: A. C.. Explore Waddell & Reed's employee directory with LeadIQ.

What industry does Waddell & Reed belong to?

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Waddell & Reed operates in the Financial Services industry.

What technology does Waddell & Reed use?

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Waddell & Reed's tech stack includes MetricStreamMicrosoft Visual StudioD3.jsNVD3Adobe CaptivateMicrosoftPythonAddThis.

What is Waddell & Reed's email format?

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Waddell & Reed's email format typically follows the pattern of . Find more Waddell & Reed email formats with LeadIQ.
Waddell & Reed

Waddell & Reed

Financial ServicesShawnee Mission, KS, United States1001-5000 Employees

On April 30, 2021, Macquarie Asset Management, the asset management division of Macquarie Group, acquired Waddell & Reed Financial, Inc.’s investment management business including Ivy Investments. Concurrent to the acquisition, LPL Holdings, Inc. acquired wealth manager Waddell & Reed, Inc.

Waddell & Reed, Inc. has been dedicated to helping people achieve their financial goals since 1937 when World War I veterans Chauncey Waddell and Cameron Reed founded the company. 

Now Waddell & Reed has become part of LPL, a leader in the retail financial advice market and the nation’s largest independent broker‐dealer¹. Serving individual financial professionals and financial institutions, LPL provides technology, research, clearing and compliance services and practice management programs to create and grow thriving practices. LPL enables financial professionals to provide objective guidance to millions of American families seeking wealth management, retirement planning, financial planning and asset management solutions. 

¹ Source: Based on total revenue, Financial Planning Magazine, June 1996‐2020

Learn more about LPL: https://www.lpl.com/about‐Us/what‐we‐do.html

Section iconCompany Overview

Headquarters
6300 Lamar Avenue Shawnee Mission, KS, US
Phone number
Stock Symbol
WDR
NAICS Code
52 - Finance and Insurance
Employees
1001-5000

Section iconFunding & Financials

  • $1B

    Waddell & Reed's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Waddell & Reed's revenue is in the range of $1B

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