Technology Innovation Waikato Milking Systems is at the forefront of dairy technology innovation, continuously launching cutting-edge products like the ErgoPOD. This focus on technological advancements presents an opportunity for tech-savvy dairy farm owners looking to enhance milking efficiency and productivity.

Industry Recognition The consistent recognition and awards received by Waikato Milking Systems, such as the recent Prototype Award at the Fieldays Innovation Awards, serve as a strong selling point to showcase the company's commitment to excellence. This industry recognition can be leveraged to build credibility and attract customers seeking top-tier milking solutions.

Strategic Partnerships The strategic partnership with Nedap to launch innovative products like the CowTraQ system and TracHQ platform opens doors for collaborative sales opportunities. Leveraging reputable partnerships can help Waikato Milking Systems tap into new markets and offer comprehensive solutions to dairy farmers worldwide.

Global Reach With a presence in over 30 countries, Waikato Milking Systems has established a strong global footprint. This widespread reach provides a unique advantage for sales teams to access diverse markets and cater to the varying needs of dairy farmers on a global scale, fostering expansion opportunities beyond local boundaries.

Acquisition History The acquisition by International Paper and the subsequent launch of Waikato Milking Systems as an independent brand showcase the company's growth trajectory and credibility in the industry. Highlighting this history of successful acquisitions can instill confidence in potential clients, illustrating stability and longevity in the market.