Paid Social Upsell Leverage Wallaroo's core paid social design and targeting capabilities to cross-sell to existing clients who began with SEO or content work, offering end to end campaigns and retargeting strategies to increase client lifetime value.

AI Creative Edge With OpenAI and Figma in the stack, position as a fast paced creator of multivariant ad assets, enabling iterative testing and higher ROAS for small to mid market brands.

Regional SMB Focus Provo location and mid size employees suggest a sweet spot with regional SMBs; implement targeted outreach to Utah based e commerce firms seeking local partners for scaled paid social campaigns.

Attribution Advantage Strong analytics and tracking capabilities through Crazy Egg, Quora Pixel and Fastly enable precise measurement and optimization services; offer tighter ROI modeling and transparent reporting to attract data driven marketers.

Partnership Growth Explore white label or agency partnerships with marketing shops lacking paid social in house expertise, expanding reach and driving larger deals through co branded services.