Expanding product range Wards Catering recently launched the Tintoretto range of ovens, indicating a focus on introducing higher-end products to cater to varying customer needs. This presents an opportunity to target customers looking for premium kitchen equipment.

Tech-savvy approach With a tech stack including features like PWA, Google Tag Manager, and Cloudflare CDN, Wards Catering demonstrates a commitment to leveraging technology for a seamless user experience. Highlighting this technological edge could attract customers seeking modern and efficient solutions for their hospitality needs.

Competing with industry giants By aligning Wards Catering with major players like Compass Group, Sodexo, Aramark, and Spotless in terms of revenue generation, there is a chance to position the company as a competitive alternative to industry giants. Targeting customers seeking personalized service and attention could be a strategic approach to stand out in the market.

Location-based marketing Being based in Salem, South Carolina, Wards Catering can leverage local marketing strategies to connect with nearby restaurants, cafes, and catering establishments. Emphasizing quick delivery, personalized service, and community engagement could appeal to businesses looking for reliable food service providers.

Customized solutions for small businesses With a reported 0-1 employees, Wards Catering may be well-suited to offer tailored solutions to small and medium-sized businesses in need of food and beverage services. Targeting startups, boutique cafes, or local eateries with personalized packages could help forge strong business partnerships and drive sales growth.