Strong Regional Presence With two strategically located branches along the Wasatch front and the capability to serve the entire Utah state, Wasatch Barricade has a solid regional footprint that can be leveraged for targeted sales initiatives and expanded service offerings.

Diversified Revenue Streams The company's focus on both sales and rentals across traffic control and safety equipment presents multiple revenue channels, offering opportunities to upsell rental services to existing customers and cross-sell new safety solutions.

Technology Adoption Utilizing advanced tech like Microsoft Azure, jQuery, and RSS feeds, Wasatch Barricade demonstrates a commitment to operational efficiency and customer engagement, opening avenues for digital marketing and online sales strategies.

Market Competitiveness Operating in a niche with comparable firms such as Traffic Safety Rentals and Worksafe Traffic Control, there is potential to differentiate through tailored safety packages, competitive pricing, and enhanced customer service to capture greater market share.

Growth Potential With an estimated revenue between 1 million and 10 million and a small team of up to 50 employees, Wasatch Barricade has opportunities for growth through expanding service offerings, increasing staffing for larger projects, and exploring national sales channels.