Expanding Market Reach Wasoko's recent expansion into the Democratic Republic of Congo and the establishment of new facilities in Lusaka, Zambia, indicate a strategic growth in key African markets. This presents opportunities to offer local supply chain solutions, financial services, and technology integrations to support their expanding retail network.

Partnership Opportunities The company's collaboration with major global brands like P&G and Unilever suggests openness to forming strategic partnerships with other suppliers and service providers. Businesses offering logistics, financing, or product portfolio expansion could find viable avenues for collaboration.

Technology Adoption Wasoko’s utilization of advanced tech stacks such as Ruby on Rails, Jenkins, and cloud services highlights their focus on digital efficiency. This opens sales channels for SaaS providers, mobile financial solutions, and digital infrastructure tools to enhance their supply chain capabilities.

Logistics and Delivery Given Wasoko's focus on quick, affordable delivery services to small retailers, there is potential in offering innovative logistics, route optimization, or last-mile delivery solutions to further improve operational efficiency and customer satisfaction.

Financial Services Expansion Wasoko’s provision of growth financing accessible via mobile app shows a commitment to supporting small retailers’ financial needs. Financial technology providers could explore opportunities to deliver tailored credit products, digital payments, or point-of-sale financing to deepen their partnership with Wasoko.