Waterfall Employee Directory

Marketing and AdvertisingCalifornia, United States11-50 Employees

Waterfall provides a cloud-based platform for mobile and social marketing that enables brands, agencies, and technology providers to engage customers across multiple channels, including SMS, mobile wallets, social networks, and push notifications. The solution combines interactive dialogues, progressive profiling and audience targeting with cross-platform integrations and ROI measurement, helping clients grow their customer base and increase purchase values on repeat visits. The approach is designed to support measurable, cross-channel campaigns rather than isolated channel plays.

Headquartered in San Francisco, California, with a regional office in Austin, Waterfall serves a broad set of customers across different industries, including retail, entertainment, and government-related sectors. Its client roster features brands such as 7-Eleven, Anheuser-Busch, Electronic Arts, NASA, the U.S. Army, Southwest Airlines and Yum! Brands, illustrating its reach in both consumer and public sector marketing. In 2017, Waterfall International Inc was acquired by Upland Software.

Sign up for free to view info

Company overview Email format