Insights

Build Rent Partnerships Way of Life is actively expanding its Build to Rent projects, including Riverstone Heights, signaling a growing focus on scalable, community-oriented rental developments. This presents opportunities to partner with developers, asset managers, and service providers to deliver turnkey tenancy management, maintenance, and resident services at scale.

Community Engagement The launch of the Community Life programme shows a commitment to resident engagement and local integration, which can be a differentiator in competitive markets. Use cases for sales include offering platform-based community events, local vendor partnerships, and loyalty programs for residents that enhance retention and occupancy.

Tech Driven Ops The current tech stack indicates readiness for data driven marketing, onboarding, and seamless tenant communications. Prospects include integrating with property management systems, CRM and marketing automation, and delivering performance dashboards to developers to optimize occupancy, maintenance response times and guest services.

Market Readiness London based with a sizable employee base and rising rental schemes positions Way of Life as a mid to large player in the Build to Rent space. Target opportunities include collaborations with developers, investors, and operators seeking to differentiate offerings through enhanced tenant experience and community initiatives.

In House Operations Having in house tenancy management and ready to move in accommodation suggests potential to partner on outsourcing non core functions such as maintenance, vendor management, security, or support desk services. This opens doors for co selling property management software, maintenance services, and service level oriented partnerships.

Way of Life Tech Stack

Way of Life uses 8 technology products and services including Amazon CloudFront, Cybot, Webpack, and more. Explore Way of Life's tech stack below.

  • Amazon CloudFront
    Content Delivery Network
  • Cybot
    Cookie Compliance
  • Webpack
    Development
  • Amazon Simple Email Service
    Email
  • JSON-LD
    Javascript Frameworks
  • Mautic
    Marketing Automation
  • Priority Hints
    Performance
  • Nginx
    Web Servers

Way of Life's Email Address Formats

Way of Life uses at least 1 format(s):
Way of Life Email FormatsExamplePercentage
FirstL@wayoflife.comJohnD@wayoflife.com
76%
FirstLast@wayoflife.comJohnDoe@wayoflife.com
20%
FirstLas@wayoflife.comJohnDoe@wayoflife.com
2%
FiLast@wayoflife.comJoDoe@wayoflife.com
2%

Frequently Asked Questions

Where is Way of Life's headquarters located?

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Way of Life's main headquarters is located at 33 Wigmore Street London, England w1u 9qx United Kingdom. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Way of Life's official website and social media links?

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Way of Life's official website is wayoflife.com and has social profiles on LinkedIn.

What is Way of Life's SIC code NAICS code?

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Way of Life's SIC code is 5099 - Durable Goods, Not Elsewhere Classified NAICS code is 531 - Real Estate.

How many employees does Way of Life have currently?

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As of June 2026, Way of Life has approximately 91 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include President: L. K.President: T. T.Head Of Marketing: R. A.. Explore Way of Life's employee directory with LeadIQ.

What industry does Way of Life belong to?

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Way of Life operates in the Real Estate industry.

What technology does Way of Life use?

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Way of Life's tech stack includes Amazon CloudFrontCybotWebpackAmazon Simple Email ServiceJSON-LDMauticPriority HintsNginx.

What is Way of Life's email format?

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Way of Life's email format typically follows the pattern of FirstL@wayoflife.com. Find more Way of Life email formats with LeadIQ.

When was Way of Life founded?

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Way of Life was founded in 2016.

Way of Life

Real EstateEngland, United Kingdom51-200 Employees

Way of Life is a London-based real estate company focused on rental housing, offering ready-to-move-in accommodation and tenancy management supported by an in-house team. It targets renters seeking a straightforward, reliable leasing experience and a home-like living environment.

In 2023, Way of Life launched a Build to Rent development called Riverstone Heights in Bromley-by-Bow. Also in 2023, the company launched a Community Life programme intended for residents and the wider local community as developments become operational. These initiatives reflect the firm's focus within the real estate sector on delivering practical housing solutions with ongoing tenancy support.

Section iconCompany Overview

Headquarters
33 Wigmore Street London, England w1u 9qx United Kingdom
SIC Code
5099 - Durable Goods, Not Elsewhere Classified
NAICS Code
531 - Real Estate
Founded
2016
Employees
51-200

Section iconFunding & Financials

  • $250M$500M

    Way of Life's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Way of Life's revenue is estimated to be in the range of $250M$500M

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