Insights

EV partnerships Waylands is actively expanding into electric vehicle representation with Aion and Polestar spaces, presenting a ready-made entry point for EV-focused aftersales, servicing, and parts partnerships in Cardiff, Newbury and surrounding areas.

Geographic growth Recent openings and acquisitions signal aggressive regional expansion across Thames Valley, Newbury and South Coast/Havant-Petersfield corridors, offering opportunities to cross-sell F&I, warranty and service packages to a broader customer base.

Multiple franchises With a mix of Volvo, Polestar, Kia, Honda, OMODA, JAECOO and MG represented, there are cross-brand sales opportunities, trade-ins, and bundled service plans that can be tailored to multi-brand dealership customers.

AM awards momentum Industry recognition and recent award successes enhance credibility for enterprise deals, fleet partnerships, and referral programs with insurers, manufacturers, and local businesses seeking trusted retail partners.

Digital and training In-house training and a tech stack spanning CPA/accounting, SEO/analytics, and social advertising indicates readiness for performance marketing collaborations, lead generation programs, and data-driven CRM initiatives to boost showroom traffic and aftersales.

Similar companies to Waylands

Waylands Tech Stack

Waylands uses 8 technology products and services including Sage 50, DoubleClick Floodlight, Instagram, and more. Explore Waylands's tech stack below.

  • Sage 50
    Accounting
  • DoubleClick Floodlight
    Advertising
  • Instagram
    Advertising
  • LinkedIn Ads
    Advertising
  • Linkedin Insight Tag
    Analytics
  • styled-components
    Javascript Frameworks
  • Screaming Frog SEO Spider
    Search Marketing
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

Waylands's Email Address Formats

Waylands uses at least 1 format(s):
Waylands Email FormatsExamplePercentage
First.Last@waylands.co.ukJohn.Doe@waylands.co.uk
99%
FirstLast@waylands.co.ukJohnDoe@waylands.co.uk
1%

Frequently Asked Questions

What is Waylands's official website and social media links?

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Waylands's official website is waylands.co.uk and has social profiles on LinkedIn.

How much revenue does Waylands generate?

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As of July 2026, Waylands's annual revenue is estimated to be $1M - $10M.

What is Waylands's NAICS code?

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Waylands's NAICS code is 4411 - Automobile Dealers.

How many employees does Waylands have currently?

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As of July 2026, Waylands has approximately 213 employees across 2 continents, including EuropeNorth America. Key team members include Chief Financial Officer: J. S.Integrations Director: J. H.Marketing Director: V. H. D. C.. Explore Waylands's employee directory with LeadIQ.

What industry does Waylands belong to?

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Waylands operates in the Retail Motor Vehicles industry.

What technology does Waylands use?

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Waylands's tech stack includes Sage 50DoubleClick FloodlightInstagramLinkedIn AdsLinkedin Insight Tagstyled-componentsScreaming Frog SEO SpiderX-Content-Type-Options.

What is Waylands's email format?

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Waylands's email format typically follows the pattern of First.Last@waylands.co.uk. Find more Waylands email formats with LeadIQ.

When was Waylands founded?

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Waylands was founded in 2017.
Waylands logo

Waylands

Retail Motor VehiclesEngland, United Kingdom201-500 Employees

Waylands is a family-run motor retail group based in Reading, England, representing Volvo, Polestar, Kia, Honda, OMODA, JAECOO and MG across the Thames Valley and into Wales. The company was established in November 2017 by John O’Hanlon, with Volvo in Reading as its first franchise, and it aims to grow steadily while preserving the feel and culture of a local dealership. Waylands emphasizes delivering a straightforward, transparent car-buying experience and prioritizes ongoing customer relationships, supported by in-house and manufacturer training programs for staff development. The group employs between 201 and 500 people and seeks to compete with larger operators while maintaining a local dealership ethos. It has expanded through acquisitions, including Cambridge Garage's Volvo business in Havant and Petersfield, and has received industry recognition such as National Retailer of the Year in 2025 and related Workshop of the Year and Dealer Group of the Year awards.

Section iconCompany Overview

NAICS Code
4411 - Automobile Dealers
Founded
2017
Employees
201-500

Section iconFunding & Financials

  • $1M - $10M

    Waylands's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    Waylands's revenue is estimated to be in the range of $1M - $10M

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