Insights

Multi-brand Representation Waylands serves as an authorized dealer for Volvo, Kia, and MG, offering a diverse range of vehicle options to cater to different customer preferences and needs. This multi-brand representation provides an opportunity to appeal to a wider customer base and target varied market segments.

Customer Experience Focus With a focus on delivering exceptional experiences and emphasizing transparency in customer interactions, Waylands prioritizes building trust and loyalty. Leveraging this customer-centric approach can lead to increased customer retention and positive word-of-mouth referrals, driving potential sales growth.

Employee Development Emphasis By investing in dedicated training programs for staff development and fostering a culture of commitment and pride, Waylands ensures that its team members deliver high-quality service. Engaged and motivated employees can enhance the overall customer experience, potentially influencing purchase decisions and driving sales.

Tech-Driven Operations Utilizing a robust tech stack including tools like Google Analytics and Visual Website Optimizer, Waylands demonstrates a commitment to leveraging technology for operational efficiency and data-driven decision-making. Harnessing these technological capabilities can lead to enhanced marketing strategies, personalized customer engagement, and optimized sales processes.

Strategic Growth Vision With a strategic vision to steadily grow and compete with industry giants while maintaining the local dealership feel, Waylands aims to expand its market presence and brand influence. Exploring opportunities for partnerships, innovative marketing approaches, and geographic expansions can support the company in achieving its growth objectives and driving sales performance.

Similar companies to Waylands

Waylands Tech Stack

Waylands uses 8 technology products and services including Visual Website Optimizer, Snowplow, Google Analytics, and more. Explore Waylands's tech stack below.

  • Visual Website Optimizer
    Analytics
  • Snowplow
    Analytics
  • Google Analytics
    Analytics
  • Amazon CloudFront
    Content Delivery Network
  • Cart Functionality
    E-commerce
  • Open Graph
    Miscellaneous
  • HSTS
    Security
  • Nginx
    Web Servers

Media & News

Waylands's Email Address Formats

Waylands uses at least 1 format(s):
Waylands Email FormatsExamplePercentage
First.Last@waylands.co.ukJohn.Doe@waylands.co.uk
49%
FirstLast@waylands.co.ukJohnDoe@waylands.co.uk
1%
First.Last@waylands.co.ukJohn.Doe@waylands.co.uk
49%
FirstLast@waylands.co.ukJohnDoe@waylands.co.uk
1%

Frequently Asked Questions

Where is Waylands's headquarters located?

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Waylands's main headquarters is located at Imperial Way Reading, Berkshire RG2 0BF GB. The company has employees across 2 continents, including EuropeNorth America.

What is Waylands's official website and social media links?

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Waylands's official website is waylands.co.uk and has social profiles on LinkedIn.

What is Waylands's NAICS code?

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Waylands's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Waylands have currently?

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As of August 2024, Waylands has approximately 143 employees across 2 continents, including EuropeNorth America. Key team members include Chief Executive Officer: J. O.Head Of Marketing: A. W.Used Car Sales Controller: D. P.. Explore Waylands's employee directory with LeadIQ.

What industry does Waylands belong to?

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Waylands operates in the Motor Vehicle Manufacturing industry.

What technology does Waylands use?

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Waylands's tech stack includes Visual Website OptimizerSnowplowGoogle AnalyticsAmazon CloudFrontCart FunctionalityOpen GraphHSTSNginx.

What is Waylands's email format?

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Waylands's email format typically follows the pattern of . Find more Waylands email formats with LeadIQ.

When was Waylands founded?

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Waylands was founded in 2017.
Waylands

Waylands

Motor Vehicle ManufacturingBerkshire, United Kingdom51-200 Employees

Waylands are a family run and owned motor retail group that proudly represents Volvo in Bristol, Newbury, Oxford, Reading & Swindon. Also representing Kia in Reading & Bicester and MG in Oxford.

Our Mission is clear; “To deliver an exceptional experience that customers trust and advocate, to represent our franchise partners successfully and to build class leading environments for every member of our team”

The company was established by John O'Hanlon, former CEO of Ridgeway Group which represented many premium franchises in the South of England. Waylands commenced business in November 2017 with its first franchise, Volvo in Reading. The company aims to grow steadily to achieve sufficient scale to compete with the industry's biggest players but to maintain representation that has the feel and culture of a local dealership.

We believe that our relationship with our customers goes far beyond the initial purchase of the car. It is highly important to us that we deliver on our promises and offer full transparency to deliver an exceptional experience.

We believe in ensuring every member of our team gets the right development journey for them. With dedicated in-house and manufacturer training programmes available, we encourage our staff to take pride in their work and remain committed which is reflected in the excellent level of service we offer.

We understand that buying a car is a significant and emotional experience. At Waylands we aim to deliver straightforward advice to make sure customers get the most appropriate vehicle, financed in the best way to suit their circumstances.

Section iconCompany Overview

Headquarters
Imperial Way Reading, Berkshire RG2 0BF GB
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
2017
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

Section iconFunding & Financials

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