Insights

Strong Industry Presence Weissman operates within the highly specialized dancewear and costume market, serving a global customer base and maintaining a loyal network of dance professionals. This creates multiple opportunities to expand sales efforts through professional studios, dance schools, and event organizers.

Diverse Customer Channels The company sells both wholesale to businesses and direct to consumers via its brand Dancewear Solutions, indicating an adaptable distribution model. This dual-channel approach provides avenues for upselling and expanding product offerings to different customer segments.

Robust Digital Strategy Utilizing modern analytics and eCommerce tools such as Google Analytics, Power BI, and Bloomreach Discovery positions Weissman well for targeted marketing campaigns and personalized sales approaches, increasing engagement with potential clients.

Market Expansion Potential With its established international sales network and global product distribution, Weissman is positioned to capitalize on emerging markets in dance and performance apparel, creating opportunities for new sales territories and partnerships.

Strong Community Engagement Active sponsorship of dance events and local non-profits enhances Weissman's brand visibility and reputation within the dance community, opening doors for collaborations, endorsements, and B2B opportunities that can drive sales growth.

Weissman Tech Stack

Weissman uses 8 technology products and services including QuickBooks, Google Analytics Enhanced eCommerce, Power BI, and more. Explore Weissman's tech stack below.

  • QuickBooks
    Accounting And Finance
  • Google Analytics Enhanced eCommerce
    Analytics
  • Power BI
    Business Intelligence
  • Modernizr
    Javascript Libraries
  • Glassdoor
    Online Review Management
  • Bloomreach Discovery
    Search Engines
  • DHL
    Transportation And Fleet Management
  • Adobe Creative Suite
    Visualisation Software

Media & News

Weissman's Email Address Formats

Weissman uses at least 1 format(s):
Weissman Email FormatsExamplePercentage
First.Last@weissmans.comJohn.Doe@weissmans.com
98%
FLast@weissmans.comJDoe@weissmans.com
1%
First_Last@weissmans.comJohn_Doe@weissmans.com
1%

Frequently Asked Questions

What is Weissman's official website and social media links?

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Weissman's official website is weissmans.com and has social profiles on LinkedIn.

What is Weissman's SIC code NAICS code?

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Weissman's SIC code is 2389 - Apparel and Accessories, Not Elsewhere Classified NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Weissman have currently?

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As of December 2025, Weissman has approximately 501 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Ceo: R. Z.Vice President Of Product Development & Qa: M. D.Vice President Of Marketing (ecommerce, Customer Insights, Direct Marketing & Media): G. C.. Explore Weissman's employee directory with LeadIQ.

What industry does Weissman belong to?

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Weissman operates in the Retail Apparel and Fashion industry.

What technology does Weissman use?

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Weissman's tech stack includes QuickBooksGoogle Analytics Enhanced eCommercePower BIModernizrGlassdoorBloomreach DiscoveryDHLAdobe Creative Suite.

What is Weissman's email format?

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Weissman's email format typically follows the pattern of First.Last@weissmans.com. Find more Weissman email formats with LeadIQ.

Weissman

Retail Apparel and FashionMissouri, United States501-1000 Employees

Weissman is a family-owned company specializing in the design and manufacture of dancewear and costumes for recitals and performances. Weissman employs hundreds of people at its headquarters in St. Louis, Missouri, and produces much of its inventory at its adjoining factory. Weissman sells wholesale to businesses, and also direct to consumer under Dancewear Solutions. House brands include Weissman costumes and Balera dancewear. Its products are sold domestically and around the globe.

Founded over 60 years ago by Rose and Julius Weissman, Weissman is an industry leader in design quality, technology and customer relations. Its network of dance professionals—including studio owners, dance teachers, students, parents, coaches and career dancers—is vast, loyal and continues to grow.

Weissman is dedicated to providing the best quality costumes at the best prices, but its commitment to care doesn’t stop there. Employees enjoy a creative work environment that fosters interaction and innovation. Thanks to an open floor plan and on-site production facility and distribution center, every team—from planning to marketing—can take part in the creation of our one-of-a-kind designs. Part-time and full-time employees are eligible for benefits, including medical, dental and vision insurance, (401)k investments and paid leave. We are also devoted to our local dance community, sponsoring National Dance Week in St. Louis every year, as well as a host of other local and national non-profits.

Ready to join the Weissman team—one of the world’s most respected names in the dance industry? View our current job opportunities below, and apply now!

Section iconCompany Overview

SIC Code
2389 - Apparel and Accessories, Not Elsewhere Classified
NAICS Code
448 - Clothing and Clothing Accessories Stores
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $250M$500M

    Weissman's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Weissman's revenue is estimated to be in the range of $250M$500M

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