Wella Employee Directory
Personal Care Product ManufacturingUnited States501-1000 Employees
Wella is a United States–based manufacturer in the personal care products sector, with a focus on professional hair care offerings for salons. In 2025, it launched SMOOTHFILLER, a demi-permanent smoothing service designed to deliver frizz control in a single step. The company participates in global industry events and product introductions, with activity spanning markets including India and events in Paris and Malta. The information points to a professional salon focus, with Wella Professionals presenting new services and products targeted at stylists and salons. Beyond the salon channel, the company has pursued partnerships and sponsorships, such as a 2025 collaboration with Delhi Capitals for the Women's Premier League, illustrating broader brand engagement.