Insights

Content Partnerships Westbrook operates a multi-brand, vertically integrated entertainment ecosystem including Westbrook Studios, Westbrook Media, Red Table Talk Productions, and Good Goods. This presents opportunities for branded entertainment, IP licensing, cross-platform content development, and co-productions with brands seeking diversified storytelling across film, television, and digital formats.

Brand & IP Extensions With an IP incubator and consumer products arm (Good Goods) tied to talent, Westbrook is positioned to partner on merchandise, experiential activations, and licensed product lines that leverage popular IP and celebrity partnerships for new revenue streams.

Strategic Alliances Recent collaborations with Cadillac and Carat NZ, plus activity with media partners like Authentic Brands Group, suggest Westbrook’s openness to branded entertainment, sponsorships, and co-branded campaigns that could be extended to additional automotive, lifestyle, and tech brands.

Global & Licensing Footprint Westbrook has leadership roles and executive movements across international licensing and distribution (Telepool GmbH) and a public-facing, scalable production slate. This indicates potential for distribution deals, international co-productions, and sales of formats or rights in new territories.

Growth & Talent Network With high-profile founders and a network spanning studios, media, and talent-driven content, Westbrook is a fertile ground for talent-led partnerships, artist collaborations, and premium branded content opportunities that benefit from cross-platform storytelling and high-profile exposure.

Similar companies to Westbrook

Westbrook Tech Stack

Westbrook uses 8 technology products and services including Canva, Amazon Web Services, WordPress, and more. Explore Westbrook's tech stack below.

Media & News

Westbrook's Email Address Formats

Westbrook uses at least 5 email formats:
Westbrook Email FormatsExamplePercentage
First@westbrookentertainment.comJohn@westbrookentertainment.com
100%
First@westbrookinc.comJohn@westbrookinc.com
48%
FirstLast@westbrookinc.comJohnDoe@westbrookinc.com
31%
First.Last@westbrookinc.comJohn.Doe@westbrookinc.com
14%
Last@westbrookinc.comDoe@westbrookinc.com
7%

Frequently Asked Questions

What is Westbrook's stock symbol?

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Westbrook is a publicly traded company; the company's stock symbol is WBTMU.

What is Westbrook's official website and social media links?

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Westbrook's official website is westbrookinc.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Westbrook generate?

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As of August 2026, Westbrook's annual revenue is estimated to be $10M - $25M.

What is Westbrook's NAICS code?

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Westbrook's NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Westbrook have currently?

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As of August 2026, Westbrook has approximately 111 employees across 5 continents, including North America, Asia and Africa. Key team members include Owner: A. L., Svp, Business And Legal Affairs, Brands And Partnerships: R. Y. and Creative Director Westbrook Media At Westbrook Inc: J. N. Explore Westbrook's employee directory with LeadIQ.

What industry does Westbrook belong to?

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Westbrook operates in the Entertainment Providers industry.

What technology does Westbrook use?

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Westbrook's tech stack includes Canva, Amazon Web Services, WordPress, Dropbox, Webflow, Smartsheet, Greenhouse and Piwik PRO Core.

What is Westbrook's email format?

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Westbrook's email format typically follows the pattern of First@westbrookentertainment.com. Find more Westbrook email formats with LeadIQ.

When was Westbrook founded?

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Westbrook was founded in 2019.
Westbrook logo

Westbrook

Entertainment ProvidersCalifornia, United States51-200 Employees

Westbrook is a Calabasas-based media company founded in 2019 by Jada Pinkett Smith, Will Smith, Miguel Melendez, and Ko Yada. It unites several units under one umbrella: Westbrook Studios, a premium film and television studio; Westbrook Media, an IP incubator, brand content studio, and production company; Red Table Talk Productions, producer of Red Table Talk and related programs; and Good Goods, which develops consumer products tied to the company's IP and talent partnerships. It curates and produces content across short and mid-form digital formats as well as traditional television and feature films for major platforms. It draws on the Smith Family's long experience in entertainment and media to shape its storytelling slate. Its activities span development, production, and branded content for artists, brands, and platforms seeking original IP-driven storytelling. In September 2024, Westbrook announced a collaboration with Flavor Unit Entertainment and Jesse Collins Entertainment to develop an entire slate of hip hop biopics about iconic artists in the genre.

Section iconCompany Overview

Stock Symbol
WBTMU
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2019
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Westbrook's revenue is estimated to be in the range of $10M - $25M

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