Community Engagement The Western Idaho Fair actively partners with local media and organizations like CBS 2 News and Idaho Food Bank, demonstrating strong community ties and opportunities for local sponsorships or collaborative campaigns.

Event-Centric Marketing With a focus on large-scale events featuring concerts, rides, and food, the company offers multiple touchpoints for targeted advertising, sponsorships, and experiential marketing initiatives.

Digital Presence Utilizing digital tools such as Facebook Pixel and web technologies like PHP and Bootstrap, the company shows a digital savvy that can be leveraged for online advertising solutions or event-promotional technology packages.

Regional Focus Operating in Idaho with a regional audience, the company presents opportunities for local service providers, regional brands, and community-focused campaigns tailored to the Idaho market.

Revenue Potential With revenues ranging from $1 million to $10 million, there is considerable scope for scalable sponsorship opportunities, commercial partnerships, and service offerings aligned with large audience events.