Expanding Leadership Recent high-profile hires across executive roles such as VP of Facilities, COO, CFO, and Chief Revenue Officer indicate strategic growth and a focus on strengthening operational leadership, presenting opportunities to offer tailored management solutions or consulting services.

Diverse Portfolio The company's focus on hospitality, senior living, and multifamily housing demonstrates a broad market reach that could benefit from specialized technology solutions, renovation projects, or operational efficiencies tailored to various property types.

Technological Infrastructure Utilizing cloud services like AWS and various software tools suggests an openness to digital innovation, paving the way for sales of property management technology, data analytics tools, or integrated communication platforms.

Financial Scale With revenues estimated between $250M and $500M and a large employee base, Western States Lodging presents opportunities for enterprise-level service providers in areas such as vendor management, bulk procurement, or hospitality-specific software implementations.

Growth Through Acquisitions Recent leadership hires and management focus indicate ongoing expansion efforts, making the company a potential target for acquisition advisory services, investment partnerships, or expansion-related solutions.