Insights

Expanding Product Portfolio Westmill's diverse product range including flour, rice, spices, sauces, edible oils, and noodles presents multiple cross-selling opportunities across different food categories and ethnic cuisines, appealing to a broad customer base.

Strong Ethnic Market Presence The company's established reputation within Indian, Bangladeshi, Pakistani, Afro-Caribbean, African, and Chinese communities indicates excellent potential for targeted marketing and customized product offerings to ethnic cuisine-focused retailers and restaurants.

Recent Product Launches The introduction of Lucky Boat Rice Vermicelli and the new food guide for caterers reveal ongoing innovation and support for foodservice clients, creating sales opportunities with caterers, restaurants, and wholesale distributors seeking high-quality Asian food ingredients.

European Distribution Network With operations across major European markets and a dedicated European office, Westmill is positioned to facilitate distribution expansion and partnership development with food retailers and wholesalers throughout Europe.

Brand Portfolio and Market Influence A well-established portfolio of brands like Tolly Boy, Amoy, Rajah, and Lucky Boat enhances brand recognition and trust in ethnic food segments, offering prospects for co-marketing, private labeling, or exclusive supply agreements with foodservice and retail partners.

Similar companies to Westmill | part of Associated British Foods plc

Westmill | part of Associated British Foods plc Tech Stack

Westmill | part of Associated British Foods plc uses 8 technology products and services including GDPR, Open Graph, Microsoft PowerPoint, and more. Explore Westmill | part of Associated British Foods plc's tech stack below.

  • GDPR
    Certificates
  • Open Graph
    Content Management System
  • Microsoft PowerPoint
    Editors
  • Google Fonts API
    Font Scripts
  • jQuery
    Javascript Libraries
  • Microsoft Office
    Office Suites
  • PHP
    Programming Languages
  • X-XSS-Protection
    Security

Westmill | part of Associated British Foods plc's Email Address Formats

Westmill | part of Associated British Foods plc uses at least 1 format(s):
Westmill | part of Associated British Foods plc Email FormatsExamplePercentage
First.Last@westmill.co.ukJohn.Doe@westmill.co.uk
71%
FirstLast@westmill.co.ukJohnDoe@westmill.co.uk
18%
FLast@westmill.co.ukJDoe@westmill.co.uk
9%
FirLast@westmill.co.ukJohDoe@westmill.co.uk
2%

Frequently Asked Questions

Where is Westmill | part of Associated British Foods plc's headquarters located?

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Westmill | part of Associated British Foods plc's main headquarters is located at 26 Crown Road London, England en1 1dz United Kingdom. The company has employees across 2 continents, including EuropeNorth America.

What is Westmill | part of Associated British Foods plc's phone number?

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You can contact Westmill | part of Associated British Foods plc's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Westmill | part of Associated British Foods plc's official website and social media links?

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Westmill | part of Associated British Foods plc's official website is westmill.co.uk and has social profiles on LinkedIn.

What is Westmill | part of Associated British Foods plc's NAICS code?

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Westmill | part of Associated British Foods plc's NAICS code is 311 - Food Manufacturing.

How many employees does Westmill | part of Associated British Foods plc have currently?

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As of June 2026, Westmill | part of Associated British Foods plc has approximately 281 employees across 2 continents, including EuropeNorth America. Key team members include Head Of Digital: L. O.Head Of Trade Marketing & Category: P. M.Head Of Product Delivery: A. O.. Explore Westmill | part of Associated British Foods plc's employee directory with LeadIQ.

What industry does Westmill | part of Associated British Foods plc belong to?

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Westmill | part of Associated British Foods plc operates in the Food and Beverage Manufacturing industry.

What technology does Westmill | part of Associated British Foods plc use?

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Westmill | part of Associated British Foods plc's tech stack includes GDPROpen GraphMicrosoft PowerPointGoogle Fonts APIjQueryMicrosoft OfficePHPX-XSS-Protection.

What is Westmill | part of Associated British Foods plc's email format?

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Westmill | part of Associated British Foods plc's email format typically follows the pattern of First.Last@westmill.co.uk. Find more Westmill | part of Associated British Foods plc email formats with LeadIQ.

When was Westmill | part of Associated British Foods plc founded?

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Westmill | part of Associated British Foods plc was founded in 1988.

Westmill | part of Associated British Foods plc

Food and Beverage ManufacturingEngland, United Kingdom201-500 Employees

About Westmill 
Part of the Associated British Foods group, established in 1988, Westmill has grown to become one of the largest flour, rice, spices, sauces, edible oils, and noodles suppliers to the UK and European ethnic wholesaler market, food service, industrial sectors and the grocery multiples. With sales in most major EU countries, we have the capability to supply across Europe.

We have supplied both the ethnic communities and the Indian/Chinese restaurants for many years. Our brands are very well known to our customers and endorse our ambition to provide high quality products which meet our consumer’s needs. 

Westmill prides itself in having a strong belief in diversity and a passion for ethnic food. 

In 2005/2006 Westmill acquired BE International (Amoy, Rajah, Green Dragon) and Pride Oils PLC. In 2012, Westmill acquired also Elephant Atta. These have been added to our Tolly Boy, Asli, Habib, Guru, and Lucky Boat brands. Westmill  has built up a strong brand portfolio which appeals to the Indian, Bangladeshi, Pakistani, Afro-Caribbean, African, and Chinese communities. 

Westmill covers four major sites: rice milling and packing takes place in Selby, Yorkshire; canning of edible oils and packaging of other products takes place in Enfield, Middlesex; our value added products and noodles are produced in our purpose built facility at Trafford Park, Manchester; our European office is based in Diemen, Holland.

Section iconCompany Overview

Headquarters
26 Crown Road London, England en1 1dz United Kingdom
Phone number
NAICS Code
311 - Food Manufacturing
Founded
1988
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Westmill | part of Associated British Foods plc's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Westmill | part of Associated British Foods plc's revenue is estimated to be in the range of $25M$50M

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