Innovative Product Launches Westmor Industries recently introduced the patent-pending EasyReach Printer System, which enhances safety and efficiency in propane delivery. This demonstrates their focus on technological innovation, presenting opportunities to upsell complementary safety and efficiency products to existing customers.
Expanding Sales Team The company has been actively hiring territory managers across key regions such as Pennsylvania, Western Pennsylvania, and the Southwest, indicating a strategic focus on regional growth. This expansion suggests a need for regional sales support and targeted outreach efforts.
Focus on Liquid Handling Equipment As a designer and manufacturer of petroleum, propane, biofuels, and related liquid-handling equipment, Westmor Industries' product portfolio aligns well with suppliers of related components, accessories, and maintenance services, offering cross-selling opportunities.
Market Growth in Oil and Gas Operating within the oil and gas industry with a revenue range of up to $500 million, Westmor Industries is positioned in a sizable market that continues to expand with demand for safety-driven and high-efficiency fuel handling solutions, ideal for targeted outreach to industries investing in modernization.
Digital Engagement Tools Utilizing advanced analytics and web technology such as HubSpot, Google tools, and Cloudflare, Westmor Industries emphasizes digital engagement and data-driven marketing. Leveraging these channels for tailored marketing campaigns can improve outreach effectiveness and lead generation.