Strategic partnerships Leverage WestPro's existing partnerships with GAF Energy and ProVia Windows to co-sell energy efficiency upgrades, leveraging their status as a MasterElite contractor and recognized partner to unlock joint marketing and bundled offerings for homeowners and HOAs.

Sustainable growth Target expansion opportunities in Boulder, Longmont and surrounding communities with a focus on premium siding, roofing, windows, and gutters from James Hardie, GAF, and ProVia to appeal to energy-conscious and quality-focused customers seeking long-term warranties.

High value customers Position WestPro’s A+ BBB rating, 5-star reviews, and lifetime warranty as differentiators to pursue commercial buildings and HOAs that require reliable, licensed, insured local contractors for multi-unit exterior projects.

Technology enabled Utilize digital channels and tracking tools (Instagram, Facebook Pixel, Google Workspace) to run targeted campaigns toward homeowners and property managers, emphasizing energy efficiency upgrades and local community commitment.

Financially viable target Focus on mid-market to larger exterior retrofit opportunities within the $10M–$25M revenue band context, aligning outreach with decision-makers managing exterior upgrades and capital improvement budgets in the Boulder region.