Local Audience Reach WFMY News 2 is a Greensboro-based CBS affiliate with a regional focus on the Greensboro-Winston Salem-High Point market, offering access to a broad local audience which is valuable for geo-targeted campaigns and community-focused sponsorships.

Mid-market Scale With 51-200 employees and a revenue range of 10M-25M, WFMY News 2 sits in a mid-market size ideal for package deals that combine local TV inventory with digital extensions through TEGNA’s portfolio.

TEGNA Synergy As part of TEGNA, WFMY News 2 can leverage national brands and digital assets such as Cars.com and CareerBuilder, enabling cross-channel sponsorships, programmatic opportunities, and enhanced brand storytelling.

Community Partnerships Consistent engagement with local education, health, and civic initiatives (Build Smart 2Gether, Guilford Education Alliance, food drives) signals readiness for cause-driven campaigns, grants, and educational content sponsorships.

Historical Trust A long-standing presence dating back to 1949 and notable local coverage history (Apollo 11 broadcast) enhances credibility for advertisers seeking trusted local media with loyal viewership and neighborhood relevance.