WhatConverts Employee Directory
Software DevelopmentNorth Carolina, United States11-50 Employees
WhatConverts is a software development company based at 8000 Corporate Center Drive Suite 214, Charlotte, North Carolina, United States, with 11-50 employees. It offers an all-in-one lead tracking platform for marketing agencies and their clients, providing automatic visibility into marketing performance through call, form, and chat tracking, and it includes keyword-level call tracking for PPC campaigns. The product includes lead management and reporting capabilities, forming a comprehensive lead tracking, managing, and reporting dashboard beyond basic call tracking. The company maintains a tech stack that includes AdRoll, Google Conversion Tracking, Facebook Pixel, Google PageSpeed, Olark, WP Engine, JavaScript, and Algolia. It has pursued ongoing product development and integrations, including a 2022 update that introduced a user interface with Dashboard, Leads, and Reports views, and a 2021 integration with BigCommerce.