WhatRunsWhere Employee Directory
Advertising ServicesCalifornia, United States2-10 Employees
WhatRunsWhere provides a media intelligence platform for desktop, mobile, and native display advertising. Since 2011, it has supported advertisers in using competitive insights to identify new online advertising opportunities, optimize campaigns, and benchmark performance. The platform emphasizes data depth, offering long-span coverage across top desktop and mobile sites to inform advertising decisions and maximize return on investment. The company is based in Toronto and San Diego, with a listed address in San Francisco. In late 2016, Pathmatics, Inc. acquired WhatRunsWhere, integrating its capabilities into a competitive tracking platform. Its primary customers are advertisers and marketing professionals seeking to understand competitor activity and uncover opportunities within display advertising.