Insights

Brand trust Whittaker's is a long-established New Zealand family business with strong consumer trust and repeated endorsements as New Zealand’s most loved and most trusted brand, presenting a compelling story for partnerships centered on quality and heritage.

Domestic focus From a single Porirua factory controlling bean to bar production, the company emphasizes quality and traceability, offering a reliable platform for wholesale opportunities, private label, or co-branded products aligned with premium positioning.

Global reach Recent export growth across Asia, Australia, North America, the Middle East and Pacific Islands signals appetite for distribution partnerships and regional sales channels to expand market presence with a premium chocolate portfolio.

Sustainability edge Sourcing Rainforest Alliance certified Ghanaian cocoa and direct relationships for traceability highlight a sustainability narrative that can be leveraged in B2B opportunities, certifications, and eco-conscious consumer campaigns.

Product breadth A diverse portfolio with bestsellers like Five Roll Refined Creamy Milk and the New Zealand Artisan Collection provides multiple entry points for retailers and institutions seeking premium chocolate assortments, gift lines, and seasonal programs.

Similar companies to Whittaker's

Whittaker's's Email Address Formats

Whittaker's uses at least 4 email formats:
Whittaker's Email FormatsExamplePercentage
First.Last@whittakers.co.nzJohn.Doe@whittakers.co.nz
53%
First@whittakers.co.nzJohn@whittakers.co.nz
30%
Last@whittakers.co.nzDoe@whittakers.co.nz
14%
FirstL@whittakers.co.nzJohnD@whittakers.co.nz
3%

Frequently Asked Questions

What is Whittaker's's official website and social media links?

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Whittaker's's official website is whittakerschocolate.com and has social profiles on LinkedIn.

How much revenue does Whittaker's generate?

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As of August 2026, Whittaker's's annual revenue is estimated to be $1M - $10M.

What is Whittaker's's NAICS code?

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Whittaker's's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Whittaker's have currently?

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As of August 2026, Whittaker's has approximately 88 employees across 2 continents, including Oceania and Europe. Key team members include Chief Executive Officer: J. A., Chief Marketing Officer: S. C. and Chief Sales Officer: M. W. Explore Whittaker's's employee directory with LeadIQ.

What industry does Whittaker's belong to?

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Whittaker's operates in the Food and Beverage Services industry.

What is Whittaker's's email format?

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Whittaker's's email format typically follows the pattern of First.Last@whittakers.co.nz. Find more Whittaker's email formats with LeadIQ.

When was Whittaker's founded?

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Whittaker's was founded in 1896.
Whittaker's logo

Whittaker's

Food and Beverage ServicesWellington, New Zealand51-200 Employees

Whittaker's is a New Zealand family-owned chocolate maker that produces bean-to-bar chocolate entirely within a single Porirua factory. The company traces its roots to 1896 and remains under family leadership, with third-generation brothers Andrew and Brian guiding operations and Matt and Holly serving as co-Chief Operating Officers. Its portfolio exceeds a hundred products, including Five Roll Refined Creamy Milk as a top seller, along with Artisan Squares, Assorted Mini Slabs, Dark Ghana, Almond Gold, Creamy Caramel, and Peanut Slab.
Based in the Wellington region, Whittaker's emphasizes responsible sourcing with Rainforest Alliance-certified Ghanaian cocoa and direct, traceable relationships with suppliers such as the Vaa'i family in Samoa, plus a New Zealand Artisan Collection that supports local producers. The business has expanded exports to Asia, Australia, North America, the Middle East, and Pacific Islands, and has earned recognition as a trusted and beloved New Zealand brand over multiple years.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Founded
1896
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    Whittaker's's revenue is estimated to be in the range of $1M - $10M

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