Insights

Innovative Content Platform Who What Wear has received recognition as an innovative publisher, with accolades from Fast Company and Digiday, positioning it as a leading influencer in the fashion digital space. This reputation suggests strong engagement opportunities with fashion-conscious audiences for targeted advertising and brand collaborations.

Fashion and Lifestyle Expansion The company's diversification into affordable, size-inclusive apparel and accessories, along with launching new brands like Alfie Paris and the Who What Wear Collection, opens avenues for partnerships with fashion brands, e-commerce platforms, and retail outlets seeking trendy, inclusive product lines.

Strategic Event Engagements Active participation in major fashion events, including Paris Fashion Week and Cannes Film Festival, indicates a propensity to collaborate on exclusive promotions, fashion campaigns, and experiential marketing opportunities within the luxury and premium fashion segments.

Technology Adoption The integration of AI tools like ChatGPT and advanced ad tech platforms demonstrates a forward-thinking approach that can be leveraged to offer customized marketing solutions, data-driven consumer insights, and enhanced digital advertising campaigns for potential clients.

Media and Market Reach With a global presence including offices in key fashion capitals and a proven track record of engaging online audiences, Who What Wear provides a robust platform for brand exposure, influencer partnerships, and content-driven advertising targeted at fashion-forward, digitally-native consumers.

Similar companies to Who What Wear

Who What Wear Tech Stack

Who What Wear uses 8 technology products and services including The Trade Desk, Teads, OpenX, and more. Explore Who What Wear's tech stack below.

  • The Trade Desk
    Advertising
  • Teads
    Advertising
  • OpenX
    Advertising
  • Comscore
    Analytics
  • TikTok Pixel
    Analytics
  • Open Graph
    Content Management System
  • Marketo
    Marketing Automation
  • Adobe Fonts
    Web Fonts

Media & News

Who What Wear's Email Address Formats

Who What Wear uses at least 1 format(s):
Who What Wear Email FormatsExamplePercentage
FLast@whowhatwear.comJDoe@whowhatwear.com
87%
First@whowhatwear.comJohn@whowhatwear.com
7%
First.Last@whowhatwear.comJohn.Doe@whowhatwear.com
4%
FL@whowhatwear.comJD@whowhatwear.com
2%

Frequently Asked Questions

Where is Who What Wear's headquarters located?

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Who What Wear's main headquarters is located at 750 N San Vicente Blvd West Hollywood, California 90069 US. The company has employees across 2 continents, including North AmericaEurope.

What is Who What Wear's official website and social media links?

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Who What Wear's official website is whowhatwear.com and has social profiles on LinkedIn.

How much revenue does Who What Wear generate?

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As of August 2019, Who What Wear's annual revenue is estimated to be $1M.

What is Who What Wear's NAICS code?

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Who What Wear's NAICS code is 511 - Publishing Industries (except Internet).

How many employees does Who What Wear have currently?

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As of August 2019, Who What Wear has approximately 51 employees across 2 continents, including North AmericaEurope. Key team members include Executive Assistant To Chief Executive Officer And Co-Founder: L. H.Entertainment Director: D. N.Editorial Director: H. K.. Explore Who What Wear's employee directory with LeadIQ.

What industry does Who What Wear belong to?

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Who What Wear operates in the Book and Periodical Publishing industry.

What technology does Who What Wear use?

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Who What Wear's tech stack includes The Trade DeskTeadsOpenXComscoreTikTok PixelOpen GraphMarketoAdobe Fonts.

What is Who What Wear's email format?

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Who What Wear's email format typically follows the pattern of FLast@whowhatwear.com. Find more Who What Wear email formats with LeadIQ.

When was Who What Wear founded?

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Who What Wear was founded in 2006.
Who What Wear

Who What Wear

Book and Periodical PublishingCalifornia, United States51-200 Employees

Named to Fast Company's Most Innovative Companies list in 2017 and as Digiday's most innovative publisher in 2018, Who What Wear is an international fashion company known for its content sites—whowhatwear.com and whowhatwear.co.uk—and its affordable, size-inclusive, and trend-forward line of clothing and accessories. The brand was founded in 2006 by Hillary Kerr and Katherine Power and includes the chart-topping career podcast Second Life, which is hosted by Kerr. Most recently, Who What Wear launched a sister company, Versed, which is a clean skincare line with 19 products all under $20 sold at Target, Riley Rose, Revolve, and DermStore. Headquartered in Los Angeles, Who What Wear also has offices in New York City, London, and Minneapolis, and has Amazon, Greycroft Partners, BDMI, WndrCo, and others as key investors.

Section iconCompany Overview

Headquarters
750 N San Vicente Blvd West Hollywood, California 90069 US
NAICS Code
511 - Publishing Industries (except Internet)
Founded
2006
Employees
51-200

Section iconFunding & Financials

  • $1M

    Who What Wear's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Who What Wear's revenue is estimated to be in the range of $1M

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